
Realtors have to pull out a ton of tricks to show clients how much they value them. When you want to sell something as valuable (and expensive) as real estate, you need to be at the top of your professional game, after all. To make your open-house events more successful and value-packed for customers, here are eight creative open-house giveaway item ideas for professional realtors:
1. Sunglasses
Few promo giveaway items are as cool as sunglasses. You can easily design sunglasses that can fit anyone’s style by going with a classic look, after all, so it makes the ordering process that much simpler. Go with black plastic frames for a surefire hit. Then, simply place these glasses somewhere where your open house attendees can grab them for free on the way out the door to create walking advertisements that will make your open house (and realtor business) more widely known in your community. If you want to move properties in 2023, this is a near-guaranteed way to do so.
2. Glassware
Realtors need to present themselves as classy and sophisticated to attract clients who can actually afford to buy their hottest properties. With this in mind, offering free branded glassware to your open house attendees is an absolute no-brainer. Throw your brand, company contact information, and any other useful info onto the glassware, and you will make it a high-quality way to promote your realty business. Each time your attendees use their glassware at a dinner or party, they will be giving you valuable, organic, and 100%-free advertising. Now that’s downright impossible to beat, so be sure to give this idea serious consideration!
3. Custom Lanyards
Realtors need to present themselves as classy and sophisticated to attract clients who can actually afford to buy their hottest properties. With this in mind, offering free branded glassware to your open house attendees is an absolute no-brainer. Throw your brand, company contact information, and any other useful info onto the glassware, and you will make it a high-quality way to promote your realty business.
Another effective promotional item for realtors is custom lanyards in bulk. Custom lanyards are not only practical but also a fantastic way to ensure your brand is visible in everyday situations. When your clients use these lanyards for their keys, ID badges, or other personal items, your branding will be on display in various settings.
4. Hand Sanitizer
Even in 2023, people are continuing to take public health seriously (and that’s a good thing)! To show your open house attendees that you care about their health, and public health in general, consider offering free, branded mini-bottles of hand sanitizer to them on their way out the door. Thankfully, you can order thousands of these branded mini-bottles for crazy budget prices if you use the right online provider. Promotional marketing giveaways are a tried-and-true method of making your business feel valuable to customers (new and returning alike). Using hand sanitizer as a promo item will help keep your employees and prospective buyers protected from easily-defeated viral threats as well. If you want to make bank in 2023, you’ll need a healthy workforce!
5. Water Bottles
People love free gifts that they can actively use in their day-to-day lives. For this reason, water bottles remain one of the most beloved and value-packed promotional items you can invest in. The fact that they are incredibly budget-friendly when bought in bulk makes them that much more attractive for business owners that are looking to keep their advertising expenditures down. This is another giveaway gift that demonstrates that you care about public health as well, as a hydrated populace is a healthy populace!
6. Drawstring Backpacks
As we discussed with sunglasses earlier, one of the best ways to promote your business is by turning customers into walking billboards. By giving out drawstring backpacks with your company’s brand and contact information emblazoned upon them to your open house attendees, you can achieve this goal with ease! Active customers are well-known for buying houses and investing intelligently, so drawstring backpacks will appeal to customers that are actually likely to turn into successful clients for your real estate company.
7. Snack Packs
Who doesn’t love a free snack? Buy a ton of yummy, and healthy, snack packs with your brand on them to give out to each person that attends your open house, and you’ll create tons of good vibes. While nuts are often a popular choice, you may go with something less allergy-aggressive depending on the area where you’re doing business. After all, knowing your customers’ tastes is crucial for running a successful real estate company.
8. Scented Candles
Scented candles provide tons of value to real estate companies when they are running open-house events. Not only will they ensure the property that you’re showing off smells great, but they provide great out-the-door gifts as well. Find a scent that embodies that “new house smell,” and you’ll have a massively successful promo gift marketing campaign on your hands. The more effort you put into your gift-giving, the more your customers and open-house attendees will appreciate your company.
9. Breath Mints
For an extra budget-friendly open-house giveaway gift, consider handing out individually packaged, branded breath mints to everyone as they leave your open-house event. Not only will this show them that you care about their business, but it will leave them feeling fresher and more confident as they leave your event. This newfound sense of confidence may just end up putting them in the buying mood!
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