Step Into Your Best Self at It’s Beauty Salon

You want tidy nails that last through brunch at JBR, hair that behaves in the August heat, and brows that don’t flake out on a busy Friday. Book a slot at this beauty salon and let It’s Beauty get you sorted. New to the brand? First-timers get up to 50% off, which makes trying a full look refresh feel like a no-brainer. The salons sit in handy spots across Dubai, with an Abu Dhabi outpost in the mix too, so you can swing by between meetings or after school pick-up.

What It’s Beauty does best

It’s Beauty leans into precision and consistency. Russian manicure is a house specialty, but the menu is broad: gel polish, acrylic extensions, smart pedicures, blow-dries, roots and full colour up to 40 cm, plus brow and lash work that actually stays put. Book single services or stack them, you’ll still get clean prep, neat shaping, and results that feel polished without looking try-hard.

It’s Beauty also keeps the logistics easy. Four Dubai branches — Marina, Business Bay, Internet City, and DIFC — mean you choose the closest chair and get on with your day. Abu Dhabi clients aren’t left out either, with services mirrored there on the nail side. Phone and WhatsApp are active from morning to night, so getting an answer is quick.

A quick lay of the land

Looking for a simple way to compare? Here’s a small snapshot, so you know where It’s Beauty fits into your week.

It’s Beauty keeps standards aligned across locations, so you’ll get the same clean finish whichever site you pick. Addresses are listed clearly on the site, and booking is centralized, which helps when your plans shift last minute.

The little things that add up

It’s Beauty pays attention to care and hygiene, which is the quiet reason results last. Tools are properly sanitized, single-use files are the norm, and prep isn’t rushed, so gel sits flush and color grows out clean. On the hair side, you’ll find practical advice woven into the service, not a lecture. Walk out with a gloss that survives the commute and a plan that’s easy to follow.

Three smart moves for your first booking

You want the most from that first visit at It’s Beauty, so do these:

• Lock your slot early if you need peak times; evenings fill up fast. It’s Beauty has multiple branches, which helps, but popular windows go first.

• If nails are on the agenda, mention your usual gel brand or any sensitivities; It’s Beauty stocks premium lines and can match what you like.

• Pair services with intent. Hair colour plus brow shape is a tidy combo. Nails plus lash lift is the low-maintenance winner.

After that, sit back. It’s Beauty staff move with purpose, and you won’t feel like you’re stuck in salon limbo.

How It’s Beauty fits into a Dubai day

Picture this: quick roots at Internet City at 13:00, a karak on the way out, then a breezy pedicure at Marina before a sunset stroll. Or, swap it — nails at DIFC after a client meeting, then a tidy blow-dry before heading to Gate Avenue. It’s Beauty is built for that kind of hop-and-go routine. And yes, hours are generous across the week, which keeps weekend plans flexible.

Prices that make testing the waters easy

It’s Beauty posts transparent prices with side-by-side promo rates for first visits. You’ll see the regular tariff and the current new-client price, which takes the guesswork out of checkout.

Before you ask, yes, that’s a lot of value for a trial run. It’s Beauty updates these promos on-site; the timer you’ll spot on the page is there to nudge you into finally booking. Fair play.

First-timer perks and a gentle reminder

The headline deal at It’s Beauty is simple: up to 50% off your first booking across services. It’s a one-time welcome, meant to help you try the team, the technique, and the finish without burning through your card. New clients only, and one per person, so don’t try to double-dip under another name because the salon will keep the promotion fair for everyone. After that first round, seasonal offers pop up now and then, especially on hair or product bundles.

Why It’s Beauty gets so many glowing write-ups

A tidy 4.9 average across thousands of Google reviews doesn’t happen by accident. It’s Beauty earns it by running on time, listening to what you actually want, and delivering results that hold up during real life in the UAE — school runs, office AC, beach days, the lot. That’s why regulars bounce between branches and still get the same crisp finish.

Final word before you book

If you like clean lines, no drama, and services that respect your schedule, It’s Beauty will be your kind of place. Pick the branch that suits your day, grab the first-visit deal, and let the team do their thing. You’ll leave feeling pulled together, with nails that won’t chip on day two and hair that behaves. And if anyone asks where you got it done, well, It’s Beauty speaks for itself.

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