Women's Clothing and Accessories Solana Beach

Watch out, world. A local design company is well on its way to redefining fashion with its pioneering designs. Satori Designs is a San Diego-based company that was established by Roya Parviz, an alumna of the University of California San Diego and the Fashion Institute of Design and Merchandising in Los Angeles. The company's website, satori-designs.com, describes it as "an eclectic collection of women's clothing and accessories from around the world."

The site showcases a wide variety of products "'for women who love the dance of life.'" Products include dresses, tops, jackets, skirts and pants, shawls and scarves, jewelry, purses, and shoes. Parviz draws inspiration for her fashion line from cultural influences worldwide. She utilizes colorful textiles, natural silhouettes, elaborate bead work, and embroidery to promote innovation through her designs. Parviz works with other designers to broaden the product diversity of her company as well.

The products featured on the website reflect Parviz's unconventional artisan style and global inspirations. Specifically, many of the dresses have bright floral and tribal prints. For those women who may be looking for an outfit with more subdued colors, Satori Designs also offers a handful of solid-color dresses with embellishments such as lace, bead work, fringe, and smocking. Sheath, drop waist, and baby doll dresses are some of the most common featured styles. These silhouettes are sure to flatter a range of different body types. Likewise for the mixed assortment of outerwear.

There are a number of options available, from sweaters, button-down blazers, and open swing jackets to trench coats, pea coats, and puffer jackets. Many of the outerwear pieces incorporate color, embroidered flowers, and heavy bead work into their designs. Notable accessories to complete a Satori Designs look include delicate jewelry pieces crafted from metal, colored stones, and beads, clutches and coin purses with geometric or swirling cutout patterns, and vibrant printed or embroidered scarves.

Satori Designs can be found at four locations throughout the county. Boutiques are located at Pangaea Outpost stores in Del Mar and Pacific Beach, and Bliss 101 and Kaila Beauty Bar and Med Spa in Encinitas. In addition to these physical store locations, the company has made its presence known in San Diego through its involvement in community fundraisers.

Satori Designs has participated in events that benefit numerous causes, such as Voices for Children, the Epilepsy Foundation of San Diego County, St. Madeleine Sophie's Center for adults with developmental disabilities, and Nine Girls Ask, an organization devoted to finding a cure for Ovarian cancer.