
Few names in automotive history command as much reverence as Bugatti. Synonymous with luxury, artistry, and sheer power, the French marque has been crafting cars that capture the imagination of collectors for over a century. Among its most legendary creations is the La Voiture Noire, a hypercar so rare and extraordinary that the world assumed it would never be sold. That assumption has now been shattered as SBX Cars, in collaboration with Broad Arrow, announces that this one-of-one masterpiece is officially available for purchase.
A Tribute to Automotive Legends
Unveiled at the Geneva Motor Show in 2019, the La Voiture Noire was created to celebrate Bugatti’s 110th anniversary. It is not just a car; it is a tribute to the legendary Bugatti Type 57 SC Atlantic, a pre-war icon whose rarity has elevated it to near-mythical status. One of the originals disappeared decades ago, becoming the Holy Grail for car collectors around the world.
The La Voiture Noire is a modern resurrection of that legend. Every curve, line, and detail has been meticulously crafted to honor Bugatti’s heritage while embracing the pinnacle of modern automotive engineering. For enthusiasts, it represents the perfect marriage of history and innovation.
Engineering That Defies Belief
At the heart of the La Voiture Noire lies Bugatti’s formidable 8.0-liter, 16-cylinder quad-turbocharged engine. Delivering an astonishing 1,500 horsepower, this hypercar is capable of speeds that defy imagination. Yet power alone does not define it.
The design is nothing short of art. Each body panel is hand-sculpted carbon fiber, reflecting light in a way that makes the car appear more like a moving sculpture than a machine. The meticulous attention to detail ensures that every angle, from the flowing fenders to the aerodynamic rear, communicates elegance and performance in equal measure.
This car is not simply built to be driven. It is built to be experienced. Every aspect of the La Voiture Noire speaks to collectors who demand perfection in both engineering and aesthetics.
The Pinnacle of Luxury Collecting
What makes the La Voiture Noire extraordinary is its singularity. One exists and one alone. There is no second chance, no alternative, and no replication. This rarity has earned it the title of the world’s most expensive new car at the time of its unveiling in 2019. Owning it is akin to possessing a piece of history, an icon that embodies the absolute peak of automotive craftsmanship.
Alex Hirschi, co-founder of SBX Cars, famously known as Supercar Blondie, reflects on the car’s impact, stating, “When the La Voiture Noire was first revealed to the world, jaws dropped. This one-of-one Bugatti is the Holy Grail of HyperCars. SBX Cars is now giving someone the chance to own this beauty and celebrate an important part of Bugatti’s history. This is a once-in-a-lifetime opportunity that I am thrilled to witness.”
Alexander Weaver, Vice President of Private Sales at Broad Arrow, adds, “As the most expensive new car ever built, this exceptionally unique hypercar is the true pinnacle of modern hypercar production. With single ownership from new, a bespoke build, and extensive test mileage, this Bugatti redefines what roadworthy art truly is.”
A Unique Opportunity for Collectors

For collectors, the La Voiture Noire is not merely a car. It is the crown jewel of any collection. Already celebrated as the world’s most exclusive new car, it now awaits its next owner. The collaboration between SBX Cars and Broad Arrow ensures that the opportunity to acquire this hypercar comes with exceptional service, global reach, and the trusted relationships these companies have built over decades.
This partnership brings together two of the most respected names in automotive sales. Together, they provide a seamless experience that combines expertise, discretion, and access to a network of ultra-high-net-worth collectors. For anyone in the market for a hypercar that doubles as a work of art, this is a rare chance to secure a legend.
Bugatti’s Timeless Legacy
Founded in 1909 in Molsheim, France, Bugatti has always been synonymous with luxury, performance, and artistry. From the pre-war Type 57 SC Atlantic to the modern Veyron and Chiron, each Bugatti is handcrafted in extremely limited numbers. The La Voiture Noire continues this legacy, embodying the brand’s commitment to innovation, design, and exclusivity.
Every detail in the La Voiture Noire speaks to a dedication that transcends ordinary automotive production. The materials, the engineering, and the artistry all converge to create a car that is more than transportation; it is a statement of sophistication, vision, and unparalleled craftsmanship.
The Future of Automotive Art
In the world of hypercars, rarity defines value. The La Voiture Noire sets a new standard for what collectors seek: singularity, performance, and an emotional connection to automotive history. It is not simply a car to drive; it is a symbol of achievement, a conversation piece, and a testament to what human ingenuity can accomplish when artistry meets engineering.
For those fortunate enough to step into its world, the La Voiture Noire is an invitation to experience luxury at its most uncompromising. SBX Cars and Broad Arrow have opened the door to an opportunity that may never come again, offering a chance to own a car that will be remembered for generations as the epitome of hypercar excellence.
Owning the La Voiture Noire is not merely acquiring a car. It is inheriting a legend, celebrating over a century of Bugatti mastery, and securing a piece of automotive history that will forever stand alone in its magnificence.
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