5 Social Media Trends followed in 2017
With a great social life comes a great social media! Let’s be honest, even if you don’t have a great social life, social media plays some part in your life. Social media controls everything around us. If you go out to dinner but didn’t snapchat your dinner, did you really have dinner? Nowadays we document everything we do! We want to air our lives on social media to influence the people that follow us. The best thing about social media for millennials and everyone that’s hooked is convenience. Social media is convenient and self-gratifying at the same time because you get immediate results. What’s even more difficult than keeping up with the hottest social media, keeping up with the hottest social media trends! Trends have been a part of history since sliced bread. Social media is well known for its trends. There are trends within trends! No matter how crazy or expensive some trends may be, there’s no limit we’d go to follow them. How has social media changed your life? Let’s explore the top 5 social media trends of 2017 and see which ones you fell into.
Social Messaging
Through apps like Facebook Messenger, WhatsApp, Snapchat, and Instagram, you can now directly instant message anyone in the world. The best part is that this service is provided to you through the bigger social media platforms for free! This top 5 trend has kept us all connected through one little send button. Snapchat instant message actually disappears after it’s opened. You can also save conversations, video chat, send photos and share videos, and other media throughout these apps. Communication is made easy and all you need is your phone. As we see less and less usage of email, social messaging keeps increasing as the preferred way of communication.
Fake News
What news outlet do you go to for the most updated facts? So much information is out there and everyone wants to be the first to report it. The difficulty in this is figuring out what’s real news and what’s fake news. Fake news is the deliberate circulation of false information to fool its readers. Fake news in social media has turned into a running joke. It seems to have acquired another meaning. Often used in social media when someone or something is wrong, outdated, or of no real meaning, the information is referred to as "Fake News".
Live Video
Live video is taking over the term Facetime and Skype. With live video, viewers can see what you’re doing at that exact moment. They can also interact via social messaging on your live video. You can see their questions or responses in real time. It’s actually really cool! This is especially popular among celebrities and their fans. By turning on live video, you open yourself up to the world and there’s no redo’s! A live video makes things real! It’s a fun way to use social media to connect with whoever your viewers may be. Live video is also a great alternative to marketing products or events. It’s a fast way to reach a lot of people quickly.
Filters
Snapchat was the first to introduce the new thing called filters. Now it seems like everyone is aboard the filter train. Instagram and Facebook are the most recent to implement different filters in both their photo and video capability. We love the fact that we can pretend to be something different. The filters range from cute and bubbly to outlandishly funny. We are living in the day and age of the selfie and what better way to take a selfie than with a filter. Some filters and made to beautify and smooth out your skin. So no wonder filters are one of the top five social media trends.
Expiring Content
Expiring content is the new obsession with social media. When you do live videos, viewers can see what you’re doing at that exact moment, but then it ends as soon as you stop it. Now there’s the ability to create stories. These stories can be photos, videos, or a mix of both! You also have the option to edit your videos right in most apps. Through the stories, people track their daily activity and it becomes like a daily journal. Viewers can view and respond to the stories. After 24 hours, your videos disappear and you can start a new one. We are a society that is obsessed with letting people know when, where, what, and how we are doing things!

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